The College needed to refresh its outdated identity, which no longer reflected its dynamic nature, and adopt a vibrant, energetic, and more professional brand. With equally important sub-brands, such as Offender Learning Provision and the Business & Leadership Centre, the new brand had to be versatile, appealing to diverse sectors with vastly different target audiences and end users.
Involvement.  Agency Shortlisting  /  Brief Writing /  Consultation /  Brand Development /  Visual Identity Design /  Brand Rollout​​​​​​​
Deliverables.  Signage /  Brand Guidelines /  Visual Identity /  Social Integration /  Display Advertising

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