Maintaining correct and consistent grammar, accessibility, and terminology is essential for Medivet, especially with multiple departments contributing copy for the business. As part of the brand rollout, creating and distributing a comprehensive style guide became a crucial step.
Collaborating closely with the editor and senior copywriter, I helped design the style guide and oversaw its distribution. I then ensured its implementation across the business and with external agencies.
Involvement.  Design  /  Implementation  /  Consultation

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